online brand management

The Power of Online Perception

As a digital, personal brand strategist, I should know how easy it to fool - or maybe ‘to perceive’ is a better term – people online. Here is my latest article on Entrepreneur Middle East where I give you actionable strategies to position yourself online.

Why Online Brand Management Has Never Been So Important

Why Online Brand Management Has Never Been So Important

In today's digital world, there are no hiding things - we have our phone in our hand that connects us to a global interweb of clients, businesses or customers, whether we are with them in person or not. Online Brand Management has never been so important.